AddMark 2015

OMICS International Conferences successfully hosted its International Conference on Social Media, SEO and Marketing Strategies during November 03-04, 2015 at Melia Valencia Hotel, Valencia, Spain

AddMark 2015 marked with the attendance of Organizing Committee Members, CEO’s, CMO’s, Vice presidents Directors, Marketing Professionals, leading Entrepreneurs, Industry experts, Researchers, Educators, Top Managers, Brand specialists, Business delegates and talented students representing more than 20 countries to exchange & share their experiences and make this conference fruitful and productive.

This International Conference on Social Media, SEO and Marketing Strategies was based on the theme “Mining the Secret Tools of Social Business to Optimize Profits & Sales” which has covered the below scientific sessions:

• Brand Marketing
• Marketing Strategy
• Online Marketing
• Marketing in Emerging and Transition Economies
• Advertising Services and Promotion
• Taking New Initiatives in the Field of Advertising
• International and Cross-Cultural Marketing
• Advertising and its impact
• Consumer Behaviour
• Retailing Online
• SEO & Analytics

The conference was moderated by Dr. Paula Tamarit, European Business and Marketing School, Spain. The support was extended by the honorable guests Fernando Angulo, SEMrush, Russia; Rostislav Torchinskiy, SEMrush, Russia; Maria Fregidou Malama, University of Gavle, Sweden; Susana Lungo, PASMO and PSI,USA;  Luis Esteban, iProspect, Spain and below keynote lectures:

From linear attribution modelling to omni channel contribution modelling: How to use marketing attribution and optimization for SEO, Social media, SEM and other channels: Dr. Luis Esteban, iProspect, Spain.

The double effect of direct mail on consumer loyalty in the context of the economic crisis and the role of customer satisfaction: The case of Toyota Hellas in the Greek automotive industry: Dr. Lila Malliari, Regents University, UK.

Innovative & effective event marketing–showcasing IT innovation week: Dr. Gabriella Meijnckens, IDG, Netherlands.

Moving into effective advertising:  Dr. Simon Fuste Coetzee, African Tastes, Spain.

The redrawing of marketing strategies under the P2P social glocal mobile effect: Dr. Paula Tamarit, European Business and Marketing School, Spain.

OMICS International Conferences acknowledge the support of below Chairs and Co-chairs for whom we were able to run smoothly the scientific sessions includes:  Dr. Maria Fregidou Malama, University of Gavle, Sweden; Dr. Simon Fuste Coetzee, African Tastes, Spain; Dr. Paula Tamarit, European Business and Marketing School, Spain.

The AddMark 2015 also being highlighted for the below International workshops under various tracks:

• SEMrush platform introduction: Social Media Tool presentation by Rostislav Torchinskiy, SEMrush, Russia
• Kaizen retail marketing: Think improving and act agile by Jung Sun Beijsens, University of Applied Science, Netherlands

OMICS International Conferences has taken the privilege of felicitating AddMark 2015 Organizing Committee Members and Keynote Speakers who supported for the success of this event

Last but not the least OMICS Group International Conferences wishes to acknowledge with its deep sincere gratitude to all the supporters from  the Editorial Board Members of our Open Access Journals, Keynote speakers, Honourable guests, Valuable speakers,  students, delegates and special thanks to the Media partners  for their promotion to make this event a huge success.